Getting a job you love as a designer.

For our first blog I thought it would be most appropriate to write about a topic which seems to be a common problem most designers – a strategy for getting a job they love. Unfortunately, this is not usually because the right job is not out there or that you are not right for the job but, more often than not, the opportunity is missed right from the beginning because the right approach is not being taken.

To quote one of our clients, ATTIK, “you can dress it up as much as you like, but what ATTIK tries to do, along with every communication company worth its salt, is to get the consumers of our clients’ brands to do something – buy.”

In order to do this, a good designer must be able to create something that can appeal and compel the end user to influence their will and make them purchase their brand. A great designer must know its target audience and make their clients’ brand be perceived as being right choice instead of others.

Why is it that so many good designers that can do this for their client but struggle to do this for themselves when it comes to job hunting? I believe this is because they don’t view themselves as a recruitment consultant will view them – as a brand of person which is to be sold.

If you can think of yourself in this way and approach job hunting in a similar way to a marketing campaign for one of your clients then would you do things differently?

If you can campaign your job hunting, making your CV and portfolio pitch perfect, making it standout from other CVs, bespoke for the focused target audience you want hit the success won’t be far off. If getting the perfect job is a priority then you must use all the communication mediums any full service agency would (web, print, phone, email etc.).

There is now more competition now than ever and getting the right job requires motivation, focus and competitiveness. Of course you can always get your friendly neighbourhood recruitment consultant to give you a hand….